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The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
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Adidas selling Yeezy shoes again after cutting ties with Kanye West
As Adidas Weighs Options, Aims to Block Yeezy-Centric Trademark
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Ye or nay? Yeezy sneaker sales soar as fans, companies split on giving Kanye West the boot | CBC News